APPARATI EFFIMERIThe studio wanted to recall the international dimension of the Ministry of Foreign Affairs with a narrative that has combined the history of Rome to the most famous architectural works in the world.
The show opens with an image of the Minerva statue rising from the throne, the goddess then brakes the Palazzo della Farnesina's façade with her spear.
Here, a journey through space and time begins, displaying monuments and iconic cities, and then back again to the image of the goddess of wisdom, who is now pictured holding the planet in her hands. Finally, the message of the projection shows on the facade: STAY HUMAN.
Apparati Effimeri has been working for over ten years in the field of Visual Design animating real environments through the use of new technologies.
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