Mou Factory

The studio

Mou Factory was founded in 2006 to create avant-garde visual experiences, evolving over the years both in terms of skills and in terms of visual languages to be used to create new products.

Thanks to the tension in the study and experimentation of new technologies, Mou Lab is born: the creative division of Mou Factory, a network of knowledge and professions, in which the curiosity towards the evolution of every aspect of visual communication finds its space to be further explored

The work · «STATE OF MATTER»

For its visual narration, the studio was inspired by the “Farnesina Collection” which represents the main artistic movements of the 20th century, in Italy.

The game of cross-references took its shape connecting elements like movements (artistic), bodies (physical), and constraints (architectural).

The exploration of all the states of matter led to the climax of solidification, in which the names of the artists emerged from the facade of the Palace.